Outcome-Driven Innovation transforms jobs to be done theory into practice. Tony Ulwick, Founder for Strategyn successfully create new innovation strategy and innovation process. 12 element has be discovered such as Customers, Market, Need, Opportunities, Segmentation, Sizing, Competition, Strategy, Pricing, Ideation, Testing and Positioning.
Find out how the best innovation process has be done.
source : http://strategyn.com
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